Mobile gambling to surpass $48 billion by 2015, report says

Sep 3, 2010, 9:30 pm (8 comments)

Insider Buzz

HAMPSHIRE, UK — A new report published today by Juniper Research has found that a combination of mobile casino, lottery and betting service launches in major emerging markets led by China allied to liberalization of remote gambling legislation across the US and Europe will see the scale of annual wagers on mobile gambling exceed $48 billion by 2015.

The report studies gambling services on a country-by-country basis. It finds that, in recent years, the Japan Racing Association's iPAT service had been responsible for the bulk of global mobile gambling transactions, with casino/betting services in the UK accounting for much of the remainder. However, the sharp surge in adoption of the mobile lottery service launched by VODone will help propel China into third place in terms of mobile gambling transactions.

Meanwhile, the US market is also poised to see the introduction of its first mobile lottery services. According to report author Dr. Windsor Holden, "State lottery providers are anxious to explore new distribution channels, with US lottery sales from traditional outlets in decline.  [Editor's note: many, if not most, U.S. state lotteries continue generating increasing sales year-to-year, all of which is sold through traditional outlets, so this statement is debatable.]  

The upshot is that several lotteries are in the latter stages of discussion with mobile technology providers with a view to launching mobile lottery services in 2011." In addition, the report observes that impending legislative changes in the US may herald an opportunity for mobile casino operators in the medium term.

Other findings from the Mobile Gambling Markets report include:

  • End-users have eschewed multiplayer mobile gambling apps, preferring to multitask while playing "snacking" applications
  • While Apple has begun to permit gambling apps to be sold via the App Store, the majority of service providers are opting for a browser-based approach

A whitepaper exploring the mobile gambling marketplace, 'Good Odds for Mobile Gambling' is available to download from the new Juniper Research website at www.juniperresearch.com.

Press Release

Comments

rdgrnr's avatarrdgrnr

Mobile gambling, I don't get it. Does this mean that besides yakking on the phone or texting while doing 40 mph in the passing lane, that the idiots will now be gambling while doing 40 mph in the passing lane?

savagegoose's avatarsavagegoose

i can see the headlines now

" driver hits jackpot, then telegraph pole "

Stack47

Quote: Originally posted by rdgrnr on Sep 4, 2010

Mobile gambling, I don't get it. Does this mean that besides yakking on the phone or texting while doing 40 mph in the passing lane, that the idiots will now be gambling while doing 40 mph in the passing lane?

Just what we don't need another distraction while driving. Instead of asking if we're smokers or drinkers, the auto insurance companies will ask if we have cell phones and play the slots.

adamc224

Quote: Originally posted by savagegoose on Sep 4, 2010

i can see the headlines now

" driver hits jackpot, then telegraph pole "

Wow... How can something be sad, true, and funny at the same time.

"Wins jackpot, Hits Pole, instantly has enough money to pay doctor bills..."

Ha...

tiggs95's avatartiggs95

Quote: Originally posted by rdgrnr on Sep 4, 2010

Mobile gambling, I don't get it. Does this mean that besides yakking on the phone or texting while doing 40 mph in the passing lane, that the idiots will now be gambling while doing 40 mph in the passing lane?

Try to keep up with the times..old timer...

themagician's avatarthemagician

Quote: Originally posted by savagegoose on Sep 4, 2010

i can see the headlines now

" driver hits jackpot, then telegraph pole "

hahaha!!!

Yesterday I saw someone walking and talking throug the free hands set for mobile, eating a sandwich and holding a cigarrete on the other hand.

rdgrnr's avatarrdgrnr

Quote: Originally posted by themagician on Sep 7, 2010

hahaha!!!

Yesterday I saw someone walking and talking throug the free hands set for mobile, eating a sandwich and holding a cigarrete on the other hand.

They couldn't do that in Tennessee, themagician

Why, you ask?

Because you can't get a decent baguette in the whole state of Tennessee!

So there would be no desire to have a sandwich.

themagician's avatarthemagician

Quote: Originally posted by rdgrnr on Sep 7, 2010

They couldn't do that in Tennessee, themagician

Why, you ask?

Because you can't get a decent baguette in the whole state of Tennessee!

So there would be no desire to have a sandwich.

hahaha

you are absolutely right!

lol

End of comments
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